Chery Auto 2025 Performance Review: Sales Leadership and Strategic Growth

Chery Auto has achieved rapid development in recent years. Its sales ranking jumped from 9th place in 2021 to 5th place in 2025, surpassing state-owned automakers such as Changan and Dongfeng. In the first eight months of 2025, its cumulative sales reached 1.71 million units, a year-on-year increase of 16%, and its annual sales are expected to hit 3 million units.

Chery Auto has also maintained a leading position in exports for several consecutive years. It surpassed SAIC Motor to rank first in 2024, and its cumulative exports reached 556k units in the first eight months of 2025, remaining in the top spot.

From 2021 to 2025, Chery saw notable changes: in energy type, ICE still led but NEV shares rose; by brand, Chery‘s share fell as Jetour grew and new brands like Exeed and Luxeed emerged; in body type, SUV dominance expanded while car share shrank; for price range, the 100 – 200k RMB segment became dominant, with the sub – 100k RMB share dropping and a new 200 – 300k RMB segment appearing.

As of now, Chery has a total of 15 main production bases with an annual total capacity of 2.75 million units. Among these, there are 6 main overseas bases covering multiple countries and regions, with an annual capacity of 680k units.

In 2025, Chery’s overseas sales varied by region: Europe soared 377% YoY, Asia dropped 13% YoY, South America rose 7% YoY, Africa climbed 52% YoY, Oceania surged 253% YoY, while North America fell 65% YoY. By market share, Europe took the largest slice at 49%, followed by Asia (20%), South America (14%), Africa (9%), Oceania (6%), and North America (2%).

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