Chinese brand new energy passenger vehicles have achieved rapid development in the EU over the past two years. Their sales volume rose sharply from 21k units in 2021 to 243k units in 2025. This strong momentum has continued, with sales reaching 255k units in the first half of this year. Full-year sales are expected to hit 607k units, representing a year-on-year surge of 150%
Against the backdrop of robust sales growth, BEVs, which once dominated Chinese new energy passenger vehicles, have seen their proportion gradually decline, while PHEV/EREV models have grown rapidly and captured a 47.9% share in the first half of this year. By segment, Chinese brands’ market share in the EU BEV market has climbed to 12.1%, and their share in the EU PHEV market has surged to 24.2%
Judging from the top 10 EU countries by sales volume, Italy ranks first in both segments, with BEV sales of 31.2k units (up 586% year-on-year) and PHEV sales of 37.0k units (a 286% year-on-year increase. The core Western European markets of Germany, France and Spain follow closely and secure high rankings in both lists. Central and Eastern European countries including Poland also register robust sales growth. All listed countries achieved positive year-on-year sales growth, which signals a broad-based rising demand for Chinese new energy vehicles across the entire EU.
From a brand perspective, BYD ranked first with sales of 120.4k units (up 226% YoY) and held a 7.6% share of the EU NEV market, outperforming all competitors. New entrant Leapmotor took second place with 45.7k units, while MG delivered steady 30% YoY growth with 31.2k units sold. Omoda, Geely and Deepal are new arrivals in the EU market, and Xpeng, Jaeccoo, Zeekr and Lynk & Co achieved robust triple-digit sales growth.
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